Four States Small Business Blog

4 Things to Expect When You Attend BrandKamp on October 26

Posted by Brett James on October 12, 2021 at 7:00 AM
Brandsformation Recap Success Story Post
Zimmer Marketing is hosting BrandKamp at the Holiday Inn in Joplin, MO, from 11:30 to 1 on October 26, 2021. Just like our last BrandKamp in April, small business marketing expert and author Chuck Mefford will offer insights and coaching on how to turn your good local business into a great local brand. And the best part? The whole event is free! Below we'll offer a preview of the topics to be addressed at BrandKamp.

What You'll Learn at BrandKamp

1. How To Create Effective Ads 

Chuck will teach you how to create effective ads that own mental real estate in the minds of your customers. With his years of experience helping small, local brands compete with large national businesses, Chuck will show you how to effectively tell your story in a way that connects with people. Learn how to reach the heart and not just peoples' heads. 

2. Four Steps to Develop Your Brand

At BrandKamp Fall 2021, Chuck will teach you his four steps to developing your brand. Branding is one of the most important things a local business can do to ensure its bright future. Branding allows your customers to easily recognize your company and know what you do. 

3. How to Uncover Your Difference Maker

It's essential that on your road to small business greatness, you identify your difference maker. Chuck will teach you how to get past the usual lines like "we have the lowest prices and best service" and find the truly unique aspects of your company that will resonate with your customers. 

4. Actionable tips to be the business people think of first when they need what you offer

The last thing Chuck will teach during BrandKamp Fall 2021 is some of his top tips for being at the top of peoples' minds. If you run a local plumbing business, you need to be the first name people think of when that pipe springs a leak. The good news is that there are proven ways to be the first brand people think about when they need your service. 

Who is Chuck Mefford?

Chuck Mefford is a marketing expert and business strategist. His marketing firm has helped over 1,500 businesses stop wasting millions of dollars in advertising. Each year, he travels the country helping small businesses become powerful local brands, dominating their industries in the region they operate in. Mefford has written three books, including BrandsFormation.


Sign Up For BrandKamp Fall 2021!

Want to attend BrandKamp? Sign up for free today! BrandKamp is coming up quickly, and there are only a limited number of seats available due to social distancing guidelines, so don't wait. We look forward to seeing you there! 

Topics: Small Business Resources, BrandsFormation, Branding