How to Make Your Brand a Household Name | Anderson's Car and Tractor Case Study
Topics: Small Business Resources, Radio Advertising, BrandsFormation
4 Things to Expect When You Attend BrandKamp on October 26
Topics: Small Business Resources, BrandsFormation, Branding
Meet Zimmer Marketing's Senior Web Developer, Jason Dittmer
Topics: Small Business Resources, Website Design
Are you ready to find new clients and expand your local roofing business? Increasingly, homeowners are turning to online sources of information to find roofers and other home services. Is your roofing company competitive in the online space? Zimmer Marketing can help with the web development team. We can build, host, and manage your website and other online properties.
Topics: Small Business Resources, Joplin Market, Website Design, Digital Marketing
Grow Your Electrical Service Business with a New Website from Zimmer Marketing
Topics: Small Business Resources, Joplin Market, Website Design
Why Positive Reviews Are So Important for Your Business
Topics: Small Business Resources
Harness the Power of Radio to Reach the Right Talent and Grow Relationships
According to TalentNow, nearly 73% of employers struggle to find qualified candidates for their open job positions. This is partly due to low unemployment rates, as the national average is 4%. If you can relate, you may have already tried all the usual avenues for finding your next employees, including online job boards like Monster, Indeed and CareerBuilder. And although these boards are popular among job searchers, their one-click applications and lack of vetting can leave you sifting through an unending list of applications from unqualified candidates.
Topics: Small Business Resources, Marketing ROI
Everyone understands the power of word of mouth. Your friend recommends a great brand, a family member tells you about a horrible experience with a company, or a coworker shares an awesome — or awful — customer service call. A recommendation from a friend can make a lasting impression greater than any advertisement.
Part 3 of 3: Key Ingredients for Small Business Success
And now we’ve come to the third and final installment of our series about achieving small business success by generating powerful results with their marketing. As we’ve mentioned, there’s a three-part formula necessary for producing that success, whether it’s for a nationwide advertisement or local Joplin marketing campaign: branding, a business website, and a 21-52 marketing plan. In Part 1, we took a look at branding for small businesses, and in Part 2, we discussed why you need a strong business website.
Topics: Small Business Resources, Marketing Strategy, Marketing ROI