Four States Small Business Blog

Mark Zimmer

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Power Your Campaign to Victory with Local Radio

Posted by Mark Zimmer on October 4, 2022 at 7:00 AM
With the November 2022 midterm election coming up in a month, now is the critical time to make a persuasive appeal to voters. However, getting your campaign's message out can be difficult in this noisy and busy world. That's why Zimmer Marketing is such a great choice to partner with your political campaign. We own six radio stations in the Four States and are a full-fledged marketing company. Radio on its own reaches 90% of voters and costs a fraction of TV advertising. But more than that, Zimmer Marketing integrates radio and digital media to reinforce your consistent messaging to the voters. So, whether your campaign needs 30-second radio spots or a full campaign website, Zimmer Marketing reaches voters with your message.  
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Topics: Radio Advertising, Advertising

Zimmer Marketing Sweeps KAB Awards in Commercial Campaign Category

Posted by Mark Zimmer on September 20, 2022 at 7:00 AM
In 2022, Zimmer Marketing's creative team won several awards from the Kansas Association of Broadcasters, including a full sweep of the commercial campaign category! We won first, second and honorable mention for three radio branding campaigns for our clients.

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Topics: Radio Advertising, Website Design, Team Zimmer, Branding

5 Ways to Boost Your Recruitment Marketing Efforts

Posted by Mark Zimmer on July 26, 2022 at 7:00 AM
Recruitment is a challenge for many employers right now, and as a small business owner, building a qualified and dedicated team can be daunting. But even as   the U.S. labor market continues its tumult from the disruptions of the last few years, rest assured, you can still attract qualified employees. Using tried and true recruitment marketing methods, you can make your case to good job candidates and get those applications rolling in. 

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Topics: Integrated Marketing, Marketing Strategy, Recruitment

How to Write a Radio Ad That Resonates with Listeners

Posted by Mark Zimmer on June 21, 2022 at 8:24 AM
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Topics: Radio Advertising

The 3 Phases of Building a Website: Design

Posted by Mark Zimmer on May 10, 2022 at 7:00 AM
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Topics: Website Design

Why You Need to Attend BrandKamp 2022

Posted by Mark Zimmer on March 22, 2022 at 7:00 AM
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Topics: Joplin Market, BrandsFormation, Branding

3 Essentials to Include in Your 2022 Marketing Plan

Posted by Mark Zimmer on January 18, 2022 at 7:00 AM
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Topics: Radio Advertising, Marketing Strategy, Website Design, Digital Marketing

2021: The Year That Changed How We Shop | Why Your Website Needs E-commerce

Posted by Mark Zimmer on December 14, 2021 at 7:00 AM
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Topics: E-commerce, Online Sales

Zimmer Marketing Wins 2 KAB Awards in 2021 Building on Wins from Last Year

Posted by Mark Zimmer on November 17, 2021 at 7:00 AM

This year Zimmer Marketing won brought home two KAB awards, building on a long list of wins from last year. Zimmer Marketing's awards from the Kansas Association of Broadcasters this year include first place for hard news feature and second place for 60-second commercials. We've attached the winning submissions below.

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Topics: Team Zimmer

Meet Zimmer Marketing's Senior Web Developer, Jason Dittmer

Posted by Mark Zimmer on October 5, 2021 at 7:00 AM
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Topics: Small Business Resources, Website Design

Welcome to the Four States Small Business Blog!

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We’ve created this online space to provide the latest marketing trends, news, and best practices to small business owners and marketing professionals in Joplin, Missouri, and the surrounding Four States Area.

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