Four States Small Business Blog

9 of the Top SEO Tools for 2021

Posted by Chad Elliot on January 1, 2021 at 8:00 AM

SEO is in a constant state of flux, as just about any digital marketing expert can attest. Google's algorithm for SEO rankings changes on a frequent basis, and new trends emerge almost daily. 

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Topics: Website Design

3 Benefits of Addressable GeoFencing with Direct Mail

Posted by Pam Larimore on December 21, 2020 at 8:00 AM

When it comes to making your advertising dollars go further, Zimmer Marketing has you covered! Read on to learn more about 3 key benefits of Addressable GeoFencing with Direct Mail for your business.

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Topics: Digital Marketing

Employee Spotlight: Get to know Ty Albright

Posted by Kaylee Cole on December 17, 2020 at 10:28 AM
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Topics: Team Zimmer

Why You Claim Your Business on Maps and Search Engines

Posted by Jeannette Royle on December 17, 2020 at 8:00 AM

In this modern age of technology and the internet, your business needs to be absolutely prolific on online maps and search engines. Ideally, when people in your area search for services or products you sell online, your business should be visible to them. But this can only happen if you have an excellent SEO strategy. If you get your SEO strategy right, you will drive massive traffic to your site, leading to more business. In this piece, we have outlined several essential reasons why you should consider claiming your business on maps and search engines.

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Topics: Digital Marketing

5 Best Practices For Improving Website Performance

Posted by Kylie Davis on December 14, 2020 at 8:00 AM

There's no doubt that having a digital presence is a must for any business that wants to stay active in the 21st century. Business owners realize the pivotal role that websites play in their overall customer base and revenue streams. This has greatly increased the need for Zimmer Marketing Missouri SEO services to craft well-designed websites with super-fast performance.

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Topics: Website Design

Recruitment Marketing in Joplin MO

Posted by Chad Elliot on December 10, 2020 at 8:00 AM

We partner with our business clients to help them reach their objectives. With over 60 years of experience, our firm has helped numerous companies change their course of business in unimaginably positive ways. Please allow us to lend our marketing expertise to your business acumen, and together we will grow your business today and far into the future.

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Topics: Recruitment

Why Directories and Backlinks Are Essential for Great SEO

Posted by Jeannette Royle on October 29, 2020 at 8:00 AM

In today's digital economy, online marketing has become the main source of new customers in nearly every industry. Modern buyers prefer to make purchasing decisions online, and they discover new businesses through online search. Therefore, achieving prominent search engine visibility is the key to attracting customers in the current information environment.

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Topics: Digital Marketing

5 Reasons Why Your Business Must Have a Responsive Site

Posted by Chad Elliot on October 27, 2020 at 8:00 AM

Responsive website design is all about making sure your business website looks perfect on all electronic devices, including desktops, tablets, and smartphones. It's also about maximizing the speed of your website on all devices and making it incredibly easy to use for all users.

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Topics: Website Design, Digital Marketing

How to proceed with SEO for my website?

Posted by Melanie Gaudette on October 22, 2020 at 8:00 AM

Investing in SEO for your company’s website is one of the smartest things that you can do in any economy. Since the majority of a website’s traffic comes from organic searches, you’ll want to make sure that your digital real estate is ready for prime time. If you’re looking for SEO help in Missouri, you’ve come to the right place. Zimmer Marketing is a full-service, Joplin-based marketing agency that specializes in SEO campaigns, website design and development, and much more. We realize that SEO can be a little overwhelming at first glance, so we’ve listed some of our best actionable tips to get you started.

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Topics: Website Design

How To Optimize Your Website For Image Search Direct Marketing and SEO

Posted by Melanie Gaudette on October 19, 2020 at 8:00 AM

One of the most effective types of advertising is direct marketing. This is an excellent method to increase your return on investment. At Zimmer Marketing, we understand the importance of keywords for the improvement of your success rate. We know strategic advertising will enable your business to directly place your brand in front of your target audience to reach your potential customers directly.

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Topics: Digital Marketing

Welcome to the Four States Small Business Blog!

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We’ve created this online space to provide the latest marketing trends, news, and best practices to small business owners and marketing professionals in Joplin, Missouri, and the surrounding Four States Area.

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