Topics: Small Business Resources, Joplin Market, BrandsFormation, Branding
Topics: Integrated Marketing, Radio Advertising, BrandsFormation, Digital Marketing, Branding
Topics: Joplin Market, BrandsFormation, Branding
Topics: Website Design, Social Media, Branding
4 Ways Local Radio is Such a Powerful Branding Tool
Topics: Radio Advertising, Marketing ROI, Branding
Radio Advertising Case Study: Windows and More
Topics: Radio Advertising, Branding
What Makes Your Business Different? | How to Build a Brand Message Based on Your Difference Maker
What is a Difference Maker?
How to Find Your Business' Difference Maker
What is a Difference Maker?
How to Find Your Business' Difference Maker
Let's imagine you run a roofing company. You review your business from top to bottom, and you find that you provide fast service, offer a quality product, and have competitive pricing. All those things are good, but they also happen to be the same things your competitors emphasize in their marketing efforts. Then one day, one of your customers remarks to you about how happy they were that their hard didn't get torn up by your roofing team. You've always insisted that your crews make sure not to disturb customers' turf or yard features with their machinery. And, come to think of it, you've seen other roofing companies leave a royal mess behind after a roofing job. You've found your difference maker, and now you can craft your message.
Making Your Difference Maker Into Your Message
Find Your Difference Maker with Help from Zimmer Marketing
Topics: Advertising, Branding
4 Things to Expect When You Attend BrandKamp on October 26
Topics: Small Business Resources, BrandsFormation, Branding
How Can I Grow My Business with Traditional and Digital Marketing? | The BrandsFormation System
Topics: Marketing ROI, BrandsFormation, Digital Marketing, Branding