Four States Small Business Blog

Topics: Radio Advertising, Marketing ROI, Branding

Topics: Radio Advertising, Branding

Topics: Radio Advertising, Marketing Strategy, Website Design, Digital Marketing

Topics: Small Business Resources, Radio Advertising, BrandsFormation

When it comes to creating an effective marketing plan, employing influencers for brand messaging continues to bring incredible ROI to businesses that use this advertising method. Below we'll explain why you should consider using local radio personality influencers in your marketing strategy. Here are three reasons to use radio personality endorsements in your marketing campaign.

Topics: Radio Advertising, Marketing ROI, Joplin Market, Advertising

Topics: Radio Advertising, Marketing Strategy, Marketing ROI

The Missouri Broadcasting Association Awards were held, after a year hiatus, on Saturday, August 7th, 2021, at the Hilton in beautiful Branson, Missouri. It was a good year for Zimmer Marketing as we have once again demonstrated broadcasting excellence - bringing home four first-place awards. Check out the highlights from the 2021 MBA Awards!

Topics: Radio Advertising, Team Zimmer

Topics: Radio Advertising

Have you ever wondered whether radio advertising will work for your business? The good news is that radio advertising is budget-friendly and effective. With a good strategy and some consistency, you can make your business and brand Joplin famous. Start your journey toward radio branding excellence today with this guide.

Topics: Radio Advertising, Jingles, Branding

Why Zimmer Marketing?

Getting your campaign’s message out can be difficult in this noisy and busy world. That’s why Zimmer Marketing is such a great choice to partner with your political campaign. We not only own six radio stations in the four-states, but we are a full-fledged marketing company. Radio on its own reaches 90% of voters and costs a fraction of TV advertising. But more than that, Zimmer Marketing integrates radio and digital media, in order to reinforce your consistent messaging to the voters. So, whether your campaign needs 30-second radio spots, or a full campaign website, Zimmer Marketing reaches voters with your message.  

Topics: Radio Advertising, Digital Marketing, Advertising